Just got an email from a company called Chaos Sound who’ve created a new pedal, The Anti-Effect, which essentially F’s up your sound by simulating a burning amplifier or shorting cable. I can’t even begin to describe it, so I’ll let you view the video demo:
I don’t know whether to like it or absolutely HATE it. 🙂 I do have to tell you that it’s completely different than anything I’ve ever seen or heard.
My first though upon reading the email was, “Who the f%&k would want to mess up their sound.” Then I realized that an uber-weirdo (in a good way, of course) like Jack White might dig something like this. I actually liked the kind of stuttering effect that pedal introduces when engaged, though I did not like the MAX setting; too messed up.
So if you want to check out something totally different, check out their site: www.chaosound.com
Guitar Gear 
There’s something about it that I quite like. It sounds like the sonic equivalent of a fluorescent light on the blink. I can see using a sound like that for a recording’s intro or outro.
And the original idea comes from:
http://www.crushsound.com
Interesting….
NOP! The original idea comes from ZZ TOP’s “Loaded” (1996):
HAHAHAHAHA!!! Pretty funny comeback, though it looks like a commercial for the Anti Effect. Playing devil’s advocate, I don’t recall them saying they’re one-of-a-kind. Lots of pedals do similar things; overdrives are a perfect example.
Besides, what’s wrong with a little competition? It helps drive innovation.